A color-preserving shampoo formulated with natural active ingredients  Helps intensify natural or cosmetic golden blonde & honey blonde hair  Contains gentle surfactants that cleanse hair thoroughly  Blended with hydrolyzed milk proteins that offer intense conditioning & protecting action    Infused with pigments that color directly without the use of an activator  Loaded with Provitamin B5 for deep moisturizing action  Leaves hair soft & smooth with brilliant color  To use: Gently massage into damp hair & rinse well. Re-apply if necessary 